The art of letting go
This isn’t just the story of a piece of furniture. It’s the story of that exact moment when you come home, toss your keys on the table, and look for that spot — your spot — to finally breathe out.
Atelier du Pouf was born from a personal frustration turned obsession: why is it so hard to find a refuge that’s as gentle on your back as it is on your eyes?
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Cold design
Those stunning armchairs, "magazine-worthy," but where you barely dare to breathe.
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Soft comfort
Those shapeless poufs, soulless "bean bags" that get hidden away when guests arrive.
We refused to compromise. We wanted to create a hybrid object: an invitation to laziness, but with the elegance of an architect’s piece.
So, the workshop turned into a laboratory. We touched hundreds of velvets, tested foam densities down to the gram, failed often, and always started over.
The goal? To capture that cloud-like feeling, that immediate "ahhh" of relief, while maintaining a clean line that transcends time.
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Our philosophy
Beauty should never cause pain.
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Our promise
Nothing superfluous, just the essentials done well.
A creation’s logbook
1
The refusal
The realization that no seat on the market made us want to curl up in it without shame. We had to invent our own.
2
Ink and paper
Nights spent sketching curves. Smoothing edges, softening lines, seeking the silhouette that soothes the eye.
3
The alchemy of comfort
The longest phase. Finding the perfect mix of beads and foam. Too hard? We start over. Too soft? We adjust.
4
The tactile quest
Selecting fabrics that tell a story to the touch. Dense, warm, comforting corduroy velvet.
5
The birth
The moment you sit on the final prototype and know. You don’t want to get up anymore. The pouf is born.
Proof in use
Because poetry alone isn’t enough, every emotional promise is backed by solid technical reality.
A reassuring embrace
Internal structure designed to support the lower back without stiffness. The body is supported, not constrained.
A quiet elegance
Reinforced invisible seams and rounded minimalist design. No line jars the eye.
A lifelong companion
High-resistance fabrics against wear and easy care. Designed to be lived in, not just displayed.
The warmth of a home
Textured materials and natural hues that catch the light and instantly warm the room.
Sensation +
Emotion +
Role
= Atelier du Pouf
The people behind the workshop
T
Théo
Founder & Comfort Architect
He is the project's driving soul. Théo doesn’t just "sell poufs"; he seeks the perfect formula for well-being. Obsessed with invisible details, he hunts down every extra millimeter or imperfect texture. For him, comfort is as much a science as it is an art.
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Loeve
Brand Voice & Creative
Loeve brings light and words. She captures the essence of our creations to share them with the world. She is the one who weaves the connection with you, listens to your feedback, and transforms the workshop’s atmosphere into images and stories. She is the guardian of our authenticity.

Today, when a package leaves our workshop to reach your living room, it's a bit of our passion traveling with it. We hope that as you settle in, you'll feel the entire journey: from our idea... to your letting go.